Who gets overlooked
A company of forty people that makes doors, or panels, or machined parts is too small to interest an enterprise software vendor and too particular for software off the shelf. Nobody sends a team to learn how it works. The automation large companies take for granted arrives there late, if it arrives at all, and usually as a product someone in the office is expected to learn on top of their job.
These are serious businesses. They make real things, meet a payroll and know their trade cold. What they don't have is spare people.
Roughly 10 to 200 people. Big enough to have an office, small enough that the owner still signs the cheques.
Where the work goes wrong
Work goes wrong where it changes hands.
The quote says charcoal powder coat and the order arrives with the finish left blank. The traveller goes out to the floor without the latest drawing revision. The packing slip says ninety-six and the supplier's invoice says a hundred. An invoice turns sixty days old on the aging report and nobody has made the phone call, because the person who would make it is also answering the phones and chasing a late delivery.
Most offices like this are held together by one person who knows where everything is. When that person is away, things slip. None of it makes a scene. Paperwork leaks money a little at a time, and the loss rarely shows up as a line anyone can point to.
Examples for illustration. Not any customer's records.
A traveller is the sheet that follows a job across the shop floor. Every trade has its own version of it.
Why we run it ourselves
We believe an owner should be able to gain operating capacity without becoming an AI engineer, replacing their systems or hiring a technical team.
So we don't sell software to learn. We build an agent for one job, connect it to the systems the business already uses, and then we run it, watch it and fix it. The people in the business see the work, approve it, give instructions, and pause or adjust the agent when they want to. The technical operation is ours. So is the responsibility when something is wrong.
We build them, we run them, and we answer for them.
Why in person
The way a job is really done is seldom written down. It lives in the head of whoever does it, in the notes on a traveller, in knowing which supplier's packing slips can be trusted. A questionnaire won't find it.
So we go to the business. We sit with the people who do the job, with their documents in front of us, and learn it from them. That is why we are starting close to home, where we can be there in person.
Custom manufacturers come first. Distributors, contractors and repair businesses run on the same handoffs, and we intend to work with them next.